Weekly Edge

On Santa's Team

Heather Frame - Wednesday, December 25, 2013

Today we have a short story that’s sure to put a smile on your face and remind you how fortunate you really are…..  It’s called ‘On Santa’s Team’ (author unknown)

My grandma taught me everything about Christmas. I was just a kid. I remember tearing across town on my bike to visit her on the day my big sister dropped the bomb: "There is no Santa Claus," jeered my sister. "Even dummies know that!"

My grandma was not the gushy kind, never had been. I fled to her that day because I knew she would be straight with me. I knew Grandma always told the truth, and I knew that the truth always went down a whole lot easier when swallowed with one of her world-famous cinnamon buns.

Grandma was home, and the buns were still warm. Between bites, I told her everything. She was ready for me.

"No Santa Claus!" she snorted. "Ridiculous! Don't believe it. That rumour has been going around for years, and it makes me mad, plain mad. Now, put on your coat, and let's go."

"Go? Go where, Grandma?" I asked. I hadn't even finished my second cinnamon bun.

"Where" turned out to be Kerby's General Store, the one store in town that had a little bit of just about everything. As we walked through its doors, Grandma handed me ten dollars. That was a bundle in those days.

"Take this money," she said, "and buy something for someone who needs it. I'll wait for you in the car." Then she turned and walked out of Kerby's.

I was only eight years old. I'd often gone shopping with my mother, but never had I shopped for anything all by myself. The store seemed big and crowded, full of people scrambling to finish their Christmas shopping. For a few moments I just stood there, confused, clutching that ten-dollar bill, wondering what to buy, and who on earth to buy it for. I thought of everybody I knew: my family, my friends, my neighbours, the kids at school, the people who went to my church.

I was just about thought out, when I suddenly thought of Bobbie Decker. He was a kid with bad breath and messy hair, and he sat right behind me in Mrs. Pollock's grade-two class. Bobbie Decker didn't have a coat. I knew that because he never went out for recess during the winter. His mother always wrote a note, telling the teacher that he had a cough; but all we kids knew that Bobbie Decker didn't have a cough, and he didn't have a coat.

I fingered the ten-dollar bill with growing excitement. I would buy Bobbie Decker a coat. I settled on a red corduroy one that had a hood to it. It looked real warm, and he would like that. I didn't see a price tag, but ten dollars ought to buy anything. I put the coat and my ten-dollar bill on the counter and pushed them toward the lady behind it.

She looked at the coat, the money, and me. "Is this a Christmas present for someone?" she asked kindly. "Yes," I replied shyly. "It's ... for Bobbie. He's in my class, and he doesn't have a coat." The nice lady smiled at me. I didn't get any change, but she put the coat in a bag and wished me a Merry Christmas.

That evening, Grandma helped me wrap the coat in Christmas paper and ribbons, and write, "To Bobbie, From Santa Claus" on it ... Grandma said that Santa always insisted on secrecy.

Then she drove me over to Bobbie Decker's house, explaining as we went that I was now and forever officially one of Santa's helpers. Grandma parked down the street from Bobbie's house, and she and I crept noiselessly and hid in the bushes by his front walk.

Suddenly, Grandma gave me a nudge. "All right, Santa Claus," she whispered, "get going."

I took a deep breath, dashed for his front door, threw the present down on his step, pounded his doorbell twice and flew back to the safety of the bushes and Grandma. Together we waited breathlessly in the darkness for the front door to open. Finally it did, and there stood Bobbie. He looked down, looked around, picked up his present, took it inside and closed the door.

Forty years haven't dimmed the thrill of those moments spent shivering, beside my grandma, in Bobbie Decker's bushes. That night, I realized that those awful rumours about Santa Claus were just what Grandma said they were: Ridiculous!

Santa was alive and well ... AND WE WERE ON HIS TEAM!


Lessons from a fly

Heather Frame - Monday, December 09, 2013

Have you ever tried to catch a fly?

They can be pesky little things to grab.

But you know how to get them…. Simply clap your hands together a few inches above the fly and – SPLAT!

One squashed fly.

And yeah, it’s messy but it does illustrate our point.  You see, flies always fly straight up when disturbed.  It’s a reflex action.  It’s conditioned.

And that got us wondering.

We humans are conditioned from an early age as well.  Conditioned to believe in getting a good job.

Told we can’t do it; to stop dreaming.

Fed lies from the beginning.

That’s why we have to continually monitor our thoughts.  Not in some crazed, constantly questioning manner, nah, nothing like that.  That would send us bonkers.

All we do is try to be aware of any negative defeating thoughts getting in our heads.  If we catch this happening, we analyze it, see if it’s empowering or disempowering – and then we move on, taking the action required.

If there is one thing we can give you today, that will have a BIG impact on you and your business, it’s this:

Constantly challenge your assumptions.

That’s where the opportunities are.

Are you living a dream or a nightmare?

Heather Frame - Thursday, October 17, 2013

We love quotes.  Their concise wisdom is very compelling.  One of our favorites comes from the famed primatologist, Jane Goodall, when she stated, ‘Most people go to bed to dream, but I woke up into a dream.’

What a great thought.  That you don’t have to settle for daydreams, but rather you can manifest your dreams and live them.

So, here’s the big question for you.  Are you waking up into a dream or a nightmare?

Our experience is that for most people, operating their business is far from the dream they imagined it would be.

The question then is why?

While most business owners begin with zest and passion, they often end up fatigued, frustrated and disillusioned.

The reason someone opens a hairdressing salon, accounting practice, speaking business, plumbing service, or remedial massage centre is because that’s what they love to do – and they’re usually really good at it.

But you also want to create a business that serves you and produces the riches you desire.  Instead, you soon learn that you need to be more than good at what you do; you need to be great at communicating what you do.

The fact is, if you’re struggling to market what you do, then NO MATTER how good you are at it, chances are your passion will become a stress filled energy draining and headache producing nightmare.

The difference between the business owner who wakes up with a sick feeling in their stomach wondering if they’ll be able to cover the bills this week, and the one who bounces out of bed filled with anticipation of what is possible, is a difference in philosophy.

One has chosen to be a doer.  They are time poor because they’re so busy trying to make ends meet that they feel forced to do everything themselves.  Plus they tell themselves no-one can do it as well as them, so they sacrifice their time just on doing what they’ve been doing, in the hope that eventually the customers will recognize their talent and come flooding in.

The other type of business owner has recognized they need to constantly work on developing their skills at communicating what they do.  They focus on being more entrepreneurial; on seeking to out source low level tasks to others so that they can keep their focus on creating a remarkable customer experience.  They recognize that time is their most precious resource and so they seek to make the most of every minute.

Here’s another quote for you to consider ‘Poor people spend their time to save money.  Rich people spend their money to save time’.

Don’t waste your life day-dreaming.  Instead, get focused on developing the areas of your business that can truly set you free to live your dreams.

Most businesses don’t work, that’s why the business owner has to.  The key to unlocking the riches in your business isn’t an issue of time; it’s a case of priorities.  When you decide to make marketing a priority in your business is when the dream can begin.